Reebok Floatride Run

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Competitor Group Launches endurance LIVE

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Rebranded Endurance Sports Consumer Show and Awards Gala Showcases the Industry's Best - SAN DIEGO, Dec. 2, 2010 /PRNewswire/ -- The world's largest and most prized consumer show and endurance sports awards event returns to San Diego on Saturday, Jan. 22, 2011.  Formerly known as the TriExpo and Endurance Sports Awards, the event has been rebranded as endurance LIVE, the ultimate daylong extravaganza for the active lifestyle consumer, featuring a daytime consumer show and evening awards gala honoring both male and female Triathlete, Runner and Cyclist of the Year.

Urgent News Release: BrooksR Sports Opens Preorder of Limited Edition Racing Shoe

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Bothell, WA (November 22, 2010)– Leading running company Brooks Sports, Inc. (www.brooksrunning.com) announced today it has opened preorder of a limited edition run of its popular road racing flat, the T7 Racer, to honor world renowned triathlete, three-time Ironman® World Champion, and Ironman® world record holder Chrissie Wellington. Wellington shattered the Ironman® world record on Sunday to win Ford Ironman® Arizona in a blazing time of 8:36:13. Running a 2:52:56 marathon leg in the T7 Racer, Wellington surpassed the previous world record by more than 11 minutes.

Brooks® Gives Consumers an All-Access Pass to Footwear Creation Process

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The Brooks Lodge provides behind-the-scenes glimpse of the making of the Cascadia 7 = BOTHELL, Wash. – Running company Brooks Sports, Inc. (www.brooksrunning.com) announced the launch of The Brooks Lodge, a unique Web site that takes consumers through the creation of the Cascadia 7 —a shoe scheduled to hit retail in 2012—in real time. Through videos, blog posts, and more, followers will get a step-by-step, inside look into the design, development, testing, and production of a future version of this award-winning trail running shoe at www.thebrookslodge.com

Injinji® Introduces Midweight Performance Toesock™

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Cushioned Heel and Sole Offer Added Shock Absorption, Ultra Comfort - SAN DIEGO, CA (November 16, 2010) – Injinji, innovator of the patented Performance Toesock™, takes cushioned foot comfort to the next level with the introduction of the Midweight Performance Toesock – a five-toe-sleeve interface featuring 360°-degree cushioned knit construction in the heel and sole to provide added shock absorption and protection for sensitive feet.

RunPhones combine headbands, headphones for comfortable and safe exercise with music

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Everyone knows listening to music while exercising outside helps to make working out more enjoyable. However, ear buds can be uncomfortable and can drown out other important sounds such as traffic and other people. RunPhones, a new washable, comfortable headphones designed specifically for exercise, provide the perfect compromise of music, comfort, convenience, and safety.