Check out the details for the upcoming Live Ultimate South Beach RUNcation weekend from December 13-15th. Live Ultimate will be taking over the beach with a non stop, fun filled weekend lineup of the best that South Beach has to offer, all wrapped around the Live Ultimate Run. For those of you daring enough, we have added a Half Marathon, along with our signature Quarter Marathon, classic 5K Run/Walk and Ultimate Kids Dash, all along world famous Ocean Drive. All courses will feature miles of spectacular ocean-front, palm-lined views.
Philadelphia, October 3, 2013 — The City of Philadelphia announced that W.L. Gore & Associates, inventor of GORE-TEX® products, will join the Philadelphia Marathon as title sponsor during the race's 20th anniversary this year. Mayor Michael A. Nutter said the partnership is a perfect complement for the race, bringing together the Philadelphia Marathon and Gore, both innovators in their respective fields.
Product innovation and consumer engagement generate largest market share in brand’s history - LEXINGTON, MA (October 3, 2013) – Strengthening its position as the fastest growing major brand in the run specialty retail channel, global performance running footwear and apparel brand Saucony today announced that it has taken over the No. 2 market share position in the running specialty channel for August 2013. According to market research firm Leisure Trends Group, Saucony’s total brand market share for August reached 17 percent in units, representing the largest market share in the company’s history and outpacing Asics, a long-standing industry leader.
2004 Olympian is Newest Member of Reebok Running Team - October 3, 2013 - Canton, MA – Today, Global Fitness Brand Reebok, has announced a partnership with middle distance runner Carrie Tollefson, who competed for the United States against the best in the world at the 2004 Olympic Games.