Triathlon

Universal Sports Network Showcases 2012 ITU World Triathlon Series in San Diego in Final U.S. Olympic Triathlon Team Qualifier

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Los Angeles – May 18, 2012 – Universal Sports Network will continue its multiplatformcoverage of the 2012 ITU World Triathlon Series this weekend with the inauguralITU World Triathlon San Diego. The network will air the women’s race thisSaturday, May 19 at 1 p.m. ET, followed by the men’s event Sunday, May 20 at 1p.m. ET. The San Diego race serves as the second and final automaticqualifier for the 2012 U.S. Olympic Triathlon Team that will compete in the2012 Olympic Games in London. Also, UniversalSports.com will offer livestreaming of all ITU races free to authenticated users with televisionsubscriptions to Universal Sports Network. Select races will be available tonon-authenticated users for $4.99 per event.

K-SWISS TRIATHLETES CLAIM FIRST, SECOND AND THIRD AT THIS WEEKEND’S 2010 IRONMAN 70.3 WORLD CHAMPIONSHIP

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(Westlake Village, CA) November 15, 2010 – Iconic California Sport footwear and apparel brand K-Swiss(NASDAQ: KSWS)is thrilled to congratulate back-to-back Ironman 70.3 World Champion Michael Raelert, and professional triathletes Leanda Cave and Timothy O’Donnell for their respective second and third place finishes in K-Swiss gear atthe Foster Grant Ironman World Championships 70.3 in Clearwater, Florida, on November 13th, 2010.  K-Swiss triathletes dominated the pro field with seven team athletes placing among the top ten.

WHEATIES® BOX TO FEATURE FORD IRONMAN WORLD CHAMPION FOR FIRST TIME EVER

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KAILUA-KONA, Hawaii  – Wheaties today announced the champion of the world’s most challenging endurance event, the Ford Ironman World Championship, will be featured on the famous orange box in the coming months.  This announcement marks the first time an Ironman World Champion has been honored with an appearance on a Wheaties box.

Ironman World Champion Craig Alexander Signs Lifetime Contract with Newton Running

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Alexander to represent Newton for the remainder of his pro career - 10.04.2010– Newton Running is pleased to announce that professional triathlete Craig Alexander has agreed to represent the leader in natural running footwear for the remainder of his pro career. Alexander will be competing for his third straight World Championship Ironman title next week in Kona, Hawaii.

Florida's Newest Endurance Event Set for October

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LONGBOAT KEY, Fla. (August 2, 2010) – The Longboat Key, Lido Key, St. Armands Key Chamber of Commerce has announced plans for the island’s first ever triathlon, The Longboat Key Triathlon, on Sunday, October 24, 2010.  Hosted at the Longboat Key Club & Resort, the endurance event will start at 7:30 a.m. and include a half-mile swim, 20-mile cycling ride and five-mile run.